My life-long passion is sports, especially gymnastic and tennis. For many years now I am coaching young talented girls in gymnastics. From this experience and passion I work in the (online) marketing branche, currently focussing on acquisiton. As an Marketing Manager, I am essentially ‘coaching’ our customers: trying to put myself in their position and providing our customers with what they need. My goal is to improve the customer experience by optimizing the various customer journeys online and offline.